Many wow gold players complaining that they hadn't finished the old content.
While it seems like there may be some big changes in store for Greg and his team in the WOW GOLD development offices, there's one thing that's for sure: Blizzard's focus on MMO's and digital delivery is paying off. Bobby Kotick revealed during the investor call that a full half of the company's $1.4billion in revenue for the first quarter of 2011 was from digital sources. "We are still scratching the surface," Kotick said, "when it comes to the role that digital delivery will play in our products and franchises."
When he spoke to us, Greg implied that Blizzard had been burned (if you'll pardon the pun) on their release of Firelands, with many wow gold players complaining that they hadn't finished the old content yet, and weren't ready for new content - a theme that was repeated when we asked about their internal metrics used to determine content releases. Morhaime was asked if this new focus on faster expansions would mean releases that were lighter in content than past expansions but declined to answer the question, saying the company was not ready to discuss expansion content.